Vietnam GET IT
Get it’ service is a service that matches regional-based used transactions, which was launched in Vietnam independently supported by LINE+. For this business, LINE+ established a corporation in Vietnam and supported the establishment of an office.
The identity of the office did not follow LINE's guide, but proceeded with an independent identity and a unique interior that showed the mood of Vietnam.
It used a raw achromatic tone with an organized and natural texture, and made it a subtle point with tiles and plants. In addition, elements such as vintage bricks, pattern tiles, and wire mesh were added to give a sense of Vietnam's mood.
However, the office functional part was designed to maintain the identity of the LINE so that global LINERS do not have difficulty using the office when a business trip is going on.
Art Direction: Yang Seungdoc
Design: Kim Jihan