WOW PROJECT AWARDS
The value pursued by LINE is condensed into 'WOW'. WOW is "An amazing experience I've never encountered before and I want to let my friends know about it." There's always WOW in NO.1 services that lead the market and change the paradigm shifts.
WOW is not a story limited to products or services. It is the value that LINERs should keep regardless of their organizations or tasks.
As WOW is such an important value for LINER, LINE Group is conducting the Global WOW Project Award, which is awarded by selecting the WOW project of the year.
The WOW = NO.1 logo was designed to incorporate the meanings of WOW and NO.1 and this identity has been extended to various uses for the event: posters, plaque, goods, and the stage.
Art Direction: Yang Seungdoc
Design: Park Hyojin, Park Uicheol, Ko Yeongin
